Media Manager, Search

US-NY-New York
3 months ago
Requisition ID
2017-13579
# of Openings
1
Category
Media
32 Avenue of Americas

Overview

360i is an award-winning agency that helps brands capitalize on change. As a highly strategic creative and media partner with a deep understanding of how people discover brands and share stories, we don’t just react to changes in the marketplace – we predict and define them. By bringing together some of the smartest, most curious people with expertise in data, creativity, media, strategy, search, and social, we help our clients achieve their objectives and drive their business forward. And our hustle doesn’t go unnoticed. We’ve been recognized in Advertising Age's Agency A-List issue seven years in a row, named one of Fast Company’s Most Innovative Companies, and ranked amongst the best Lead Agencies and Search Agencies by Forrester Research. That’s some range. We work with brands including HBO, National Geographic, DSW, Mondelez and Capital One. To learn more about us, visit www.360i.com.

 

The Media Manager is responsible for planning, optimizing and reporting campaigns to meet and surpass the clients’ success metrics while also supporting the team where needed with other projects and planning.  He/she understands how bids relate to keyword performance and campaign efficiency so they can optimize and manage campaign budget allocation.

Responsibilities

  • Manages the day-to-day campaign execution.
  • Develops campaign reports. Assigns creative to appropriate ad groups.
  • Owns all aspects of campaign management from the initial planning, brainstorming, utilization of 3rd party tools/resources to building out reporting templates and optimizations.
  • Responsible for billing reconciliation management.
  • Evaluates provided proposals and makes initial recommendations.
  • Maintains daily budget sheets; identify/addresses red flags.
  • Handles reporting requirements as needed.
  • Ad hoc duties as needed.

Qualifications

  • Bachelor’s degree or equivalent work experience.
  • 2-3 years of overall business experience, ideally in Paid Search Media.
  • Agency experience preferred
  • Significant Microsoft Excel
  • Good understanding of tracking, optimization and reporting tools.
  • Understands campaign objectives/strategy and able to present insight in reports to clients as well as field/anticipate questions.
  • Comprehensive understanding & successful application of secondary research tools.

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