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Media Analyst

Media Analyst

Requisition ID 
2017-13965
# of Openings 
1
Job Locations 
US-IL-Chicago
Posted Date 
9/28/2017
Category 
Media
Office Location 
515 North State Street

More information about this job

Overview

360i is an award-winning agency that drives results for Fortune 500 marketers by making brands culturally relevant amid the rapid pace of consumer behavior change. 360i is a highly strategic creative and media partner with a deep understanding of how people discover brands and share stories across all channels. 360i has been recognized in Advertising Age's Agency A-List issue seven years in a row, and was named MediaPost's OMMA Agency of the Year three years straight. The agency’s clients include NatGeo, DSW, Mondelez, Capital One and HBO. For more information, visit blog.360i.com or follow us on Twitter @360i.

 

The Analyst, Digital Analytics will assist in efforts to transform data and reporting into insights, recommendations, and results. The ideal candidate will go beyond reporting, peel away the layers of data, and suggest constructive marketing test and competitive opportunities to improve business performance on a regular basis.

 

 

 

 

Responsibilities

  Data Management:

 

  • Access and Compile large volumes of custom and syndicated data from disparate sources into concise and precise information
  • Verify accuracy, develop databases, systems, and programs that facilitate econometric modeling
  • Ensure data quality and data documentation
  • Solve problems with internal and external clients on data issues
  • Determine information needs and sources of data
  • Develop new data sources and data management tools to ensure most effective methods are used

 

Data Analysis and Presentation:

 

  • Understand the business processes and leverage the procured knowledge in planning, execution and reporting
  • Produce visuals (charts, graphs) and presentations for summary trend statistics
  • Clearly and effectively communicate findings to clients

 

Qualifications

  • Bachelor’s Degree is required, preferably in a quantitative field (statistics, economics, etc.) or with relevant coursework
  • 6 months – 2 years related Media industry experience is required
  • Proficient in Excel and Powerpoint
  • Exposure to mobile, social, tablet measurement approaches as well as understanding of role of attribution and paths to conversions
  • Exposure to Data Visualization tools (Dataroma preferred)
  • Some SAS programming (or other statistical programming language) experience is highly preferred
  • Background in processing and analyzing information using statistical and econometric modeling
  • Ability to handle multiple assignments and meet tight deadlines
  • Solid problem-solving skills
  • Strong interpersonal skills

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