• Media Technology Associate

    Job Locations 1 month ago(3/26/2018 2:28 PM)
    Requisition ID
    2018-17543
    Posted Date
    Media
    Category
    32 Avenue of Americas
  • Overview

    The Digital Ad Operations coordinator is an entry level position into the fast paced world of digital advertising. The coordinator will assist Ads Ops managers and Supervisors on elements of trafficking the successful launch of a digital advertising campaign. Additionally, he/she will work with Media Managers to facilitate requests in the DCM platform, implement tagging/pixel requests, and be the point of contact for AdOps internal teams on trafficking technology and implementation. With little digital and/or work experience, this person would begin in an assisting capacity and quickly work their way up to work independently, learning Google’s DCM trafficking platform, troubleshooting digital creative, JIRA ticketing system, and quickly grasp a solid understanding of digital terminology, procedures, and best practices. The Coordinator will act as a liaison between internal media teams in New York and Atlanta with all clients trafficking needs by scheduling placements, ads, and creatives as necessary throughout life of campaigns and issue tags, trackers, and creative assets to media partners, ad networks, and demand side platforms. He/she will embed additional survey, audience measurement, verification, and other tracking components for vendors such as Blue Kai, Aggregate Knowledge, Dynamic Logic, Insight Express, Vizu, Dimestore, DoubleVerify, TrustE in addition to creating and managing floodlight tags to ensure proper conversion tracking. The coordinator will manage vendor pixels for on-site tracking, QA campaign setup, creative, floodlight tags, and vendor pixels and troubleshoot creative, data gathering, and tracking issues. Other responsibilities include pulling ad hoc reports, screening incoming creative according to adserver specs and technical requirements documentation, coordinating the rotation of ads and escalating any technological issues or trepidations to the Ads Ops Manager Or Supervisor.

    Responsibilities

    QUALIFICATIONS AND EDUCATION REQUIREMENTS (Description of work experience, background that a candidate should have when applying for this position) • Bachelor’s Degree (preferred) • Entry-level (0-1 years experience) Coordinate and meet all deliverables accurately and in a timely manner * Support teams in preparing and delivering assets to media vendors Work with media, creative and analytics teams at the onset of a campaign to help identify and implement all creative Ability to multi-task Effective time management skills Strong analytical and organizational skills Comfortable with technology and computers • Strong written and verbal communication skills • Sense of procedure within a corporate environment • Strong people skills • Working knowledge of MS Word, Excel, Powerpoint and Lotus Notes • Ability to learn quickly, work independently, and collaboratively • Ability to prioritize and organize workload • Understanding of Internet technologies

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