• Media Analyst

    Job Locations 2 weeks ago(5/9/2018 9:43 AM)
    Requisition ID
    2018-18487
    Posted Date
    Media
    Category
    515 North State Street
  • Overview

    360i is an award-winning agency that helps brands capitalize on change. As a highly strategic creative and media partner with a deep understanding of how people discover brands and share stories, we don’t just react to changes in the marketplace – we predict and define them. By bringing together some of the smartest, most curious people with expertise in data, creativity, media, strategy, search, and social, we help our clients achieve their objectives and drive their business forward. And our hustle doesn’t go unnoticed. In 2018, we were named Adweek’s Breakthrough Media Agency of the Year and selected for Ad Age’s A-List – our eighth consecutive year in the coveted issue. We’ve also been named one of Fast Company’s Most Innovative Companies, and ranked amongst the best Lead Agencies and Search Agencies by Forrester Research. That’s some range. We work with brands including HBO, National Geographic, DSW, Mondelez and Capital One. To learn more, visit www.360i.com.

     

    The Media Analyst will assist in efforts to transform data and reporting into insights, recommendations, and results. The ideal candidate will go beyond reporting, peel away the layers of data, and suggest constructive marketing test and competitive opportunities to improve business performance on a regular basis.

     

    Responsibilities

     

    Data Management:

     

    • Access and Compile large volumes of custom and syndicated data from disparate sources into concise and precise information
    • Verify accuracy, develop databases, systems, and programs that facilitate econometric modeling
    • Ensure data quality and data documentation
    • Solve problems with internal and external clients on data issues
    • Determine information needs and sources of data
    • Develop new data sources and data management tools to ensure most effective methods are used

    Data Analysis and Presentation:

     

    • Understand the business processes and leverage the procured knowledge in planning, execution and reporting
    • Produce visuals (charts, graphs) and presentations for summary trend statistics
    • Clearly and effectively communicate findings to clients

     

    Qualifications

    • Bachelor’s Degree is required, preferably in a quantitative field (statistics, economics, etc.) or with relevant coursework
    • 6 months – 2 years related Media industry experience is required
    • Proficient in Excel and Powerpoint          
    • Exposure to mobile, social, tablet measurement approaches as well as understanding of role of attribution and paths to conversions
    • Exposure to Data Visualization tools 
    • Some SAS programming (or other statistical programming language) experience is highly preferred
    • Background in processing and analyzing information using statistical and econometric modeling
    • Ability to handle multiple assignments and meet tight deadlines
    • Solid problem-solving skills
    • Strong interpersonal skills

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