Media Supervisor, Paid Social is an individual with paid social expertise, demonstrating passion and thought leadership for the channel. Direct reports will likely be in the range of 1-3, scaling from Media Managers to Junior Associates.
Drive paid social strategy development and work directly with team on strategic client initiatives
Experience designing high impact and cutting edge campaigns (Branding ó Direct Response); i.e. Audience/Comms Planning approach.
Oversee flawless execution; including creating and managing project timelines. (RACI)
Daily monitoring of team to ensure team priorities are on track to deliver against client and business goals and team members are effectively managing time (healthy work/life balance).
Be a point person for the team, working hand-in-hand with our clients on channel strategy and across disciplines internally to effectively deliver excellence.
Expertise in creation and QA’ing ads across all social platforms (Facebook, Instagram, Pinterest, Snapchat, Twitter, etc); includes training junior talent on above and maintaining expertise to serve as auditor and point of escalation for media execution challenges of team.Internal/external communication as Paid Social Subject Matter Expert (SME); responding to emails/questions from account & media team as well as vendor partners.
Advanced Data analysis and reporting to communicate campaign results, findings and next steps.
Actively seek opportunities to expand understanding and use of paid social.
In partnership with Account team, lead client calls and communicate campaign performance as well as industry updates.
Owns key vendor relationship(s) for account; provides regular feedback to 360i leadership on product enhancements and innovation needs to support business.
Drive POVs and craft presentations that demonstrate leadership and ignite innovation on the business.
Support the agency and Paid Social Capability with other projects, i.e. Platform Council, Blogging for 360i, and New Business Pitches, etc.
Responsible for the overall operational and developmental growth of the team.
Proactively coaches team members to continually raise the bar, execute flawlessly, deliver more holistic solutions, and provide overall client excellence.
Takes initiative with sharing wins (and challenges) with full team to demonstrate and highlight team value as a trusted partner to the client(s).
Takes initiative with sharing industry updates (platform alphas, betas, & major changes), highlighting opportunities to present POVs to the client(s).
Ad hoc duties as needed
Bachelor’s degree or equivalent experience
3-5 years of overall media experience; 1+ year managing a team