• Social Marketing Manager

    Job Locations 3 weeks ago(10/3/2018 3:26 PM)
    Requisition ID
    2018-20806
    Posted Date
    Social Marketing
    Category
    32 Avenue of Americas
  • Overview

    The Social Marketing Manager is an analytical thinker who thrives in fast paced situations, can seamlessly liaise with multiple stakeholders both internally and externally and who has a strong understanding of social media best practices, reporting and analytics.

     

    Responsibilities

    * Stay current on platform updates and innovations and ensure that best practices are being applies across the board

    * Support or leads the development of POVs for the internal team and client

    * Develop and present reports to clients, including establishing metrics, gleaning community insights & delivering recommendations on a regular basis

    * Confirm accuracy of social platform reports/analyses, paid social reports/analyses and social monitoring reports/analyses

    * Provide continuous analysis & insights around the performance of all social engagement

    * Analyze insights from across social and communicate learnings to the larger team

    * Monitor competitors in the space and surface relevant learnings to the team

    * Analyze social metrics and present key insights in a compelling strategic way

    * Monitor the deployment of paid strategies and report on learnings and successes

    * Support strategy in the development of recommendations in regard to how the social platforms work together in the context of the broader communication

    * Manage the daily moderation of communities posting strategy and optimization

    * Be the eyes and ears of the brand(s) across the entire social space

    * Identify conversations or crisis that requires response and route through the appropriate departments for resolution

    * Locate and engage potential advocates within the community

    * Work closely with Associates to help guide daily activities

    * Manages up, ensuring proper packaging of assets and proactively thinking ahead of potential needs and questions

    * Delegate work effectively so as to not only teach ACMs and interns, but to also deliver seamless work to client

    Qualifications

    * 2-4 years of relevant experience

    * People oriented - Proven experience in helping people and finding it rewarding to solve people’s problems; proactively using that experience to make the whole service better - Whether working with clients or with creative or developers, you can speak their language.

    * Experience in managing teams to achieve desired outcomes

    * Ability to coordinate cross functionally - You like working hard and thrive on the excitement of a goal oriented team.

    * Possess 360 degree leadership skills - You enjoy learning & are curious

    * Project Management skills

    * You are an independent, creative self-starter who loves running with things while keeping others in the loop.

    * Excellent written and in-person communication skills

    * Comfortable verbally leading reporting presentations and conversations

    * Social savvy - Addicted to social networking sites & all things Web 2.0 - You spend a lot of time online and stay up-do-date on new, fun things out there for high-end users as well as regular people

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