• Digital Media Supervisor

    Job Locations 3 weeks ago(10/1/2018 9:09 AM)
    Requisition ID
    2018-20985
    Posted Date
    Media
    Category
    1545 NW Peachtree St
  • Overview

    360i is looking for an Digital Supervisor to lead holistic planning and buying across Display, Paid Social, and Programmatic. This person must have both Brand and Direct Response/Acquisition and is comfortable leading a growing client toward the future of measurable and personalized marketing.

    We are in search of a candidate that embraces a fast-paced, innovative culture. This person will act as one of 360i’s leads who discover and share new opportunities across the portfolio of accounts within the agency.

     

    The Digital Supervisor will partner with the internal Account team, to navigate clients who are ambitious to test, learn, adopt, and grow. This person must be comfortable translating media strategy and activation principles to a forward-leaning yet evolving digital client.

    The ideal candidate for this role has overseen various aspects of digital platform activation, emerging applications, as well as the convergence of mobile and digital marketing technologies and some experience managing talent. Direct reports include a Media Manager and an Associate Media Manager who support on day-to-day deliverables.

    Responsibilities

    Our approach to all media, including display, starts with a thorough understanding of our client’s business objectives, success metrics, available data and measurement capabilities. Focusing on the needed business result, we evaluate opportunities and prioritize based on the expected return and level of effort to ensure success. Our ideal candidate will offer expertise in the areas below:

    • Strategic advisor and internal team lead who is accountable for growth and development, coaching and mentorship of digital media team members
    • Responsible for success of the digital media campaigns, who oversees, guides, and coaches the media managers, stepping in to fill gaps in campaign management where necessary
    • Serves as a second set of eyes on weekly optimizations, bringing added insight and ideas
    • Understands client priorities and assists with the project management and prioritization of media tasks
    • Partners with Media Director on development of strategy and integration of all media activities

    Qualifications

    • 3-4 years of digital media experience, ideally leading a team, communicating directly with clients
    • Knowledge of key performance metrics for omni-channel media with focus on analytics and optimization
    • Strong relationships with leading vendor partners in the space
    • Knowledge of both brand and direct response campaigns and understanding of data management platforms (DMPs) preferred
    • Ability to gather client requirements and effectively translate them into a cohesive digital media strategy, complete with associated work plans for reporting, tag management, and data overlay (1st and 3rd party data) opportunities
    • Ability to communicate data and reports to optimize strategic recommendations in clear, cogent fashion
    • Must be comfortable in a client-facing capacity and able to develop positive relationships with internal and external counterparts
    • Must be comfortable developing and delivering strategic presentations and to think on one’s feet
    • A team player with a positive attitude who is able to handle stressful situations and deadlines calmly
    • Ability to plan and carry out responsibilities with passion, a can-do attitude, and minimal direction
    • Appreciation for media hypothesis and analytics

    Options

    Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
    Share on your newsfeed

    Connect With Us!

    Not ready to apply? Connect with us for general consideration.